$ 0 0 Why even the way we innovate must change by @simonmanwaring Innovation’s Return on Failure: ROF by @dscofield ‘Design Thinking’ and the Art of Execution – The Atlantic Can You Really Incubate the Next Big Thing? by @gigaom Why we need to listen & watch customer – Businessweek Better Innovation Architecting – HBR Getting to the Land of Must-Haveness, Faster – HBR